logos and corporate identity                   » CONTINUED ON NEXT PAGE

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The Romans employed logos to assist in

their trading activity. For example, this

logo cut into paving slabs in Pompeii,

points to a House of Eros!

 

They were also the first to truly use

logotype in their SPQR initials. They

can also be credited with the science

and development of typography.

 

The logo has been used by peoples

around the world to embody their

sense of nationhood, in peace

and war. 

 

Logos therefore must communicate

messages quickly, without  further

need of words or indeed knowledge

of a language.

 

No wonder then, that the world’s

best known companies have used

logos successfully for years.

Some Logos have been so

successful that they have

remained virtually unchanged

for years. 

 

The Coca-Cola logo

in the framed picture of

the girl is circa 1930’s but

is still recognisably the same

as the one on this disposable

can in the 21st Century!

 

If you need a new corporate

identity designed for a product

or service, or to refresh an

existing brand to take better

advantage of today's markets. 

 

We are happy to meet you

and discuss your particular

design issues. 

You may prefer

to keep things simple and low cost by instructing us by phone and email.

 

We start all projects by considering your objectives and requirements

before moving forward to drafting concepts for your approval.

 

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